About

BIO TL;DR

From childhood ad-admirer to award-winning director
Mitch brings his passion for storytelling to life on screen.

Award-winning start
His interactive music video work landed him ADC NY & Webby Awards.

Experience & Expertise
Directed commercials for major brands like Samsung and Under Armour

Vision & Style
Known for funky, emotional storytelling, nailing the client's vibe. Strong visual thinker.

Collaborative Leader

Creates a thriving environment for teams to excel.

BONUS
ADC Jury Member, Travels the World for inspiration.

Ready to craft a killer commercial? Let's chat! 👾

BIO

Born in 1987, Mitch grew up in Zurich, Switzerland. As a kid his parents always considered it funny that he zapped into advertising blocks and that he knew all the ads by heart.

A few years later he decided to pursue his passion for advertising and studied at Zurich University of the Arts. Here, he was the odd one who loved good advertising and wanted to tell short stories on small and big screens. He experimented with every camera and animation technique he stumbled upon.

His graduation project in 2012, the world’s first interactive super slow motion music video, which he directed, filmed and coded cleaned up on the awards circuit and instantly put Mitch on the scene. It won an ADC NY cube for cinematography, a Lovie Award and an honoration for Best Use of Interactive Video at the Webby awards, the Oscars of the Internet. Tiny Robots, one of his other interactive music videos was nominated against Pharrell Williams at the Webby Awards too.

He then spent three years as an art director at various large ad agencies, helping brands like Samsung to reach millions of users before deciding that his passion lies in directing. Mitch has written, directed and DOP'd commercials for clients such as Samsung, Under Armour, Swisscom, and FREITAG to name a few.
He loves to experiment with visual techniques and has a passion for funky, aesthetic storytelling and an eye for quick emotions and a good feeling for the tonalities required for his clients target audiences. His Background as a DoP for Spots like Under Armour - Way to the top makes him a strong visual thinker who can implement nice transitions in to your films with ease and knowing how to get the best out of his DPs. Speaking of crew, he excells to give his departments the best environment to strive and get their best work done, be it on set, or in postproduction, music composition and voice recordings.

He loves to experiment with new visual techniques and has a passion for funky, aesthetic storytelling, an eye for quick emotions and a good feeling for the tonalities required for his client's target audiences. If you need a director who works with the bigger picture of the campaign in mind, not just the film, he’s your guy.

Personalities he worked with include world class athletes like Marcel Hirscher, Erling Haaland, Kimi Raikonnen,  Andri Ragettli and international top models like Ronja Furrer or music legend Stefan Remmler.

He is a jury member of Art Directors Club Switzerland and apart from getting the most out of every production be it big or small he loves to travel the world in his free time.

Awards

ADC NY

ADC Switzerland

Best of Swiss Web

CROSSMEDIA AWARD

Edi.

LOVIE AWARDS

SDV AWARDS

WEBBY AWARDS

W3 Awards

Clients

UNDER ARMOUR

SAMSUNG

BESTSMILE

RICARDO

SWISSCOM

POSTFINANCE

QOQA

BETTERVIEW

OVOMALTINE

EMMI

WILMAA

SHAROO

SWISS MUSIC AWARDS

BASEL TOURISM

SALT

BAG

VALUU

BAKOM

Audermars Piguet

IWC

GOOGLE

DAVOS KLOSTERs

YEAAH SELTZER